BETTER BREAD
BETTER FUTURE
Crafting Artisan Bread and Viennoiseries à la Française
with Love and Tradition
From our ovens in Muswell Hill to your table at Muswell Hill and Holloway Road.
📍 222, MUSWELL HILL BROADWAY - N10 3SH
📍 151, HOLLOWAY ROAD - N7 8LX
Monday - Saturday 8 am - 6 pm
Sunday 8 am - 5 pm
Make Every Gathering Special with Handcrafted Bakes!
From a cosy family brunch to a grand office breakfast or a romantic treat for Valentine’s Day, our artisan bakes bring joy to every occasion.
Indulge in a Gâteau Basque, share a large tart with loved ones, or elevate your mornings with fresh croissants and sourdough—each made daily with the finest ingredients and traditional craftsmanship.
Pre-order now to ensure your favourites are ready for the moments that matter! ❤️👇
THE STORY BEHIND
Born and raised in Normandy, Pierre, our owner and head baker, is a child of the land. His grandparents were farmers in the Bay of Mont-Saint-Michel, his great-grandparents were millers, and his great-uncle was a baker.
Turning 40 and reconnecting with a childhood dream, Pierre stores his business manager's suit and becomes a baker after intensive training at Ecole Internationale de Boulangerie in the South of France.
With his wife Florence, a Paralympic wheelchair tennis medallist, and their two young daughters, Pierre moves to London to create Boulangerie Pierre Alix, Muswell Hill's family-run, independent bakery.
In our boutique kitchen, we bake sourdough breads from organic flour, without yeast or additives, as well as quality Viennese pastries and a whole range of pastries and snacks.
Our products are handcrafted in small batches daily, and any leftover is donated to the Alexandra Wylie Tower Foundation.
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Les pains au levain
Our full range of breads is made with natural sourdough, without additives or yeast, using French organic flours from Les Moulins Foricher.
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Les viennoiseries
Our croissants, pains au chocolat and chaussons aux pommes are exclusively handcrafted onsite, using the finest French butter from Isigny Ste Mère in Normandy.
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Tartes & tartelettes
Cannelé, flan pâtissier, gateau au chocolat, or fruit tartelette, our premium range of pastries come in interpretations to offer, share or enjoy in-store or at home.
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Baguettes & Savoury
Pack the freshest and tastiest lunchbox with a baguette, a sarnie or a quiche for a picnic, a brunch, a break, an outing, or to share with colleagues.
